Sonoma State Wine Business Institute

Located in the heart of California wine country and created through a partnership between the university and the wine industry, this is the first and only program in the United States to focus exclusively on the business aspects of the wine industry. The Wine Business Institute is located within the university's School of Business & Economics; a fully accredited AACSB institution. Sonoma State's program offers a specialized curriculum targeted on the business challenges of the wine industry. Courses are offered in Wine Marketing, Wine Finance and Accounting, Human Resources Management, Wine Business Strategies and Wine Production, Operations & Distribution.

ZAP Establishes $500,000 scholarship endowment for Wine MBA Program

 

SSU AND EWINERY SOLUTIONS CREATE WINERY WEBSITE CHALLENGE

Linda Nowak, Executive Director of the Wine Business Institute and Richard M. Kline, Founder and CEO, eWinery Solutions, are pleased to announce a unique opportunity that benefits both a local Sonoma winery and students in the Institute’s renowned Wine Business Program. The SSU Winery Website Challenge will create a brand new website absolutely free to a Sonoma-based winery and includes free hosting and maintenance services for one year from launch date. Complete information can be found at www.ssuwinerywebsitechallenge.com

The website will be designed and built by Sonoma State student teams in their BUS 467W, Wine E-Commerce & Direct Sales Class during the 2010 Spring semester, under the guidance and tutelage of Sonoma State faculty and eWinery Solutions management.

November 14, 2009 Press Release



Fall 09 Grapevine

photo of the front page of the Wine Business Institute's Fall 2009 newsletter

Download the Sonoma State University Wine Business Institute Grapevine Newsletter Fall 2009

Read Past issues


Sonoma State University Wine Business MBA Students Win Scholarships to Spain :   » More Information


Wine MBA Student publishes article in "Practical Winery & Vineyard Magazine" to read click here











SSU Wine Club

SSU Wine Club: Wine Sense

SSU Wine Club: Wine Sense
We are about Education, Having Fun, & Drinking RESPONSIBLY!

Join the Facebook SSU Wine Club This club requires a Facebook account and login.

WINE Institute Professional Development Fall 09 Courses

Intro to Tasting Room Mgmt.
Winery Compliance Issues
Selling to Restaurants & Retailers

Managing Tasting Room Employees
Building a Profitable Wine Club
Winery Export Fundementals
Secret's to Selling Wine Grapes
Wine Brand Development
Successful Direct Marketing
Wine Marketing Basics
Wine Labels: Trademarks & Legalities

Click here for further details




Wine Entrepreneurship 2010

 

 

 

 

 

 

 

 

Hot off the Press

"How to Launch Your Wine Career" Authored by Dr. Liz Thach and Brian D'Emillo
  » More Information

"The Sideways Effect: A Test for Changes in the Demand for Merlot and Pinto Nior Wines" Authored by Dr. Steven Cuellar
» More Information